Course overview
T-Level Marketing City of Bristol CollegeThe Marketing T Level provides a dynamic and industry-focused introduction to the world of marketing, combining classroom learning with valuable real-world experience. Throughout the course, you’ll explore key areas such as branding, digital marketing, market research, and campaign planning.
With a substantial industry placement included, you’ll gain hands-on experience working with employers, developing the practical skills and professional confidence needed to begin a successful career in marketing or progress to higher education.
Additional information
Who is this course for?
The Marketing T Level is ideal for students who are creative, curious, and eager to understand how businesses connect with their audiences. It’s designed for those who enjoy problem-solving, digital media, and working on real projects that influence customer decisions.
Whether you’re aiming for a future career in marketing, want hands-on experience in industry, or hope to progress to further study, this course provides a strong and practical starting point.
What you'll learn
On this course you will: Develop a comprehensive level of knowledge on business contexts and the external environments they operate within Understand the role of marketing including marketing as a management process, its importance, market type and reach Develop insight into customer personas and how they are used to determine marketing campaigns Undertake a substantial industry placement.
Course entry requirements
5 x GCSEs at grade C/5 or above including English Language and Maths. We will invite you to a course information meeting event where you will receive information, advice and guidance about the course you have applied for.
This will be an opportunity for you to gain valuable information about the course and give you the opportunity to ask any questions you may have. You will also be informed about the requirements of the Industry placements and the model of this being delivered (dependant on T Level Pathway) and the commitment this will require as a T Level cannot be fully achieved if the placement hours are not fulfilled.
You will need to provide a copy of your last school report and / or a reference from an employer or relevant professional, this will include attendance. This is to ensure we can support you to be able to achieve well on the course. Applicants with 85% or below attendance will have been deemed not to have met this criterion.
All applicants are given an opportunity to discuss any evidence- based mitigating circumstances that may have affected the reference / school report. We are firmly committed to finding the right course for you to ensure you can flourish. Talk to us today if you have any concerns about the application process, we are here to help take you to the next level.
How is the course delivered and assessed?
The T Level is delivered through classroom-based and practical learning, at college and on industry placement. The Technical Qualification is the main classroom-based element of the course, and consists of the core component and occupational specialism component.
The technical qualification is made up of two components, both of which need to be successfully achieved. The Core Component The core content is designed to offer sufficient breadth of knowledge and skills for the learner to apply in various contexts related to the industry and those occupational specialisms linked to this T Level.
The core content is the building blocks of knowledge and skills that will give a learner a broad understanding of the industry and job roles. At the same time, it will develop the core skills they will need to apply when working within the industry. The knowledge tests and employer-set projects are externally assessed. Occupational Specialisms Occupational specialisms develop the knowledge, skills and behaviours necessary to achieve threshold competence in an occupation.
Threshold competence is defined as when a learner’s attainment against the knowledge, skills and behaviours is of a standard for them to enter the occupation and industry. They must also demonstrate the ability to achieve occupational competence over time with the correct support and training.
A significant component of the occupational specialism is the industrial placement, which will last for a minimum of 315 hours during the 2-year period.
Future career and study opportunities
Completing the Marketing T Level opens the door to a wide range of exciting career and study opportunities. You’ll be well prepared for entry-level roles such as marketing assistant, digital marketing executive, content creator, or market research assistant.
The strong practical experience you gain also provides an excellent foundation for higher apprenticeships or university courses in marketing, business, communications, or related fields. Whether you want to step straight into industry or continue developing your expertise, this qualification gives you the skills and confidence to move forward.
Additional costs
We provide basic art and digital resources, but additional materials may need to be purchased individually.
The Learner Support Fund is available to help students from low-income households cover these costs
